Friday, July 11, 2008

Case Study 22



Pacific Union GMAC Real Estate is the desert area's exclusive affiliate of Christie's Great Estates and serves the real estate needs of Palm Springs, Rancho Mirage, Palm Desert, Indian Wells and La Quinta.

IPhone information versus other smart phones

Yahoo Finance speaks on the IPhone.
Walt Mossber sizes up the competition.

The iPhone is "the best, most complete smartphone" on the market and clones such as the Samsung Instinct are a poor substitute, says Walt Mossberg, personal technology columnist for The Wall Street Journal and co-executive editor of AllThingsD.com
That said, Mossberg does not think Apple has won the smartphone wars by any stretch, for the following reasons:

First, the iPhone's touch screen is a "non starter" for many people, which means phones with 'QWERTY' keyboards from Research In Motion, Palm and others will remain in demand.

Second, AT&T is the exclusive service provider in the U.S. and their service is spotty, at best, in many parts of the country. In addition, even people who want the iPhone may be reluctant to pay fees to break an existing contract with another carrier.

Third, as impressive as the iPhone's hardware is, software is the key to smartphone success. Mossberg believes Apple has a chance to turn the iPhone into a platform via the App store, as discussed here. But he certainly isn't discounting competitors from RIM to Nokia to Microsoft and Google, which each have deep pockets and deep software expertise.

CLICK HERE to view the full article and information.

Pacific Union GMAC Real Estate is the desert area's exclusive affiliate of Christie's Great Estates and serves the real estate needs of Palm Springs, Rancho Mirage, Palm Desert, Indian Wells and La Quinta.